The 'Contact Filter' enables you to choose which of your contacts are eligible to receive the automation.
Different Contact Filters
Purchased Products - Filter by those customers who have purchased certain products
Average Order Value (AOV) - Filter by customers who have a higher or lower average order value of X amount.
Lifetime Value (LTV) - Filter by those customers who are above or below a certain threshold LTV.
Number of Orders - Filter by those customers who have made a certain amount of orders.
Opted in - Filter by those contacts who have either opted in or not.
List Membership - Filter by those contacts who have been placed into fixed group lists.
Phone Country Code - Filter by those contacts whose number is registered in a country.
A/B test membership - Filter by different test groups.
Address State Code - Filter by those contacts whose order address is registered to a certain State (US Only).
Automation Membership - Filter by those customers who have an active membership.