• If a customer purchases within 72 hours of a message, Blueprint will attribute that order to the last message sent. 
  • All orders that have been made via a permalink (within any timeframe) will also be attributed to Blueprint as the purchase was made using a one click checkout.
  • If an order doesn't link to any Blueprint message within the 72 hour period or a permalink, it will not be attributed and consequently will not be part of the stats. 
  • The date range can be toggled in the top right hand corner and all figures update in real-time